A license issued pursuant to this chapter shall be valid only for the advertising,
representation and sale of the particular goods, wares and merchandise described in
the original application therefor and at the particular time and particular place
stated therein and by the particular applicant, and any renewal, replenishment or
substitution of said goods, wares or merchandise, or change of such time or place
for such sale, or change of person conducting the sale, shall be unlawful and shall
render such license void.